In this post I write about one of the great things that classifications (aka SAINT classifications) can add to an Adobe Analytics implementation – the ability to save eVars.
Adobe Analytics
Sending Data to Adobe Analytics via AEP Web SDK
One of the many features of Adobe Experience Platform (AEP) Web SDK is the ability to send data to multiple platforms with one implementation. You can send data to AEP Real Time Customer Profile, Adobe Analytics, Adobe Target, and even some third party platforms, with one server request using one data format. In this post I will be sending data to Adobe Analytics.